China rolls out measures to boost cultural, tourism consumption

China rolls out measures to boost cultural ,tourism and to nurture new growth spots in the culture and tourism sectors

Chinese government has produced a list of initiatives to nurture new growth spots in the culture and tourism sectors while also increasing related consumption.

According to the State Council document, a series of events will be launched to encourage cultural and tourism consumption, including measures such as providing more coupons and discounts to consumers, as well as more cultural, arts-related, and other relevant services from public institutions.

To cater to the varied consumption demand of different age groups, more tailored hospitality and travel services will be launched for families with children.

And more high-quality, customized services and products will be made available for elderly people, according to the document.

It also outlines efforts to diversify culture and entertainment products,

More targeted hospitality and travel services will be provided for families with children and personalized services.

It also includes measures to diversify culture and, as well as to assist regions in increasing large-scale commercial performance .

Other strategies include developing new products and consumption scenarios for immersive cultural and tourist experiences.

Building new performing arts and digital exhibition spaces, and expanding cultural and tourism activities at night.

The State Council has also announced additional actions to improve the country’s inbound travel restrictions.

China is most likely to be the most visited place in Asia in 2025 .

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